About the DDM Alliance (Data-Driven Marketing)
The Data-Driven Marketing Alliance is a pan-European industry-led alliance which enables marketing professionals from agencies and advertisers to become better marketers. Its portfolio of events and publications demystifies marketing technology and embraces best practices in marketing innovation. Insight is gained why data is central for marketing in the future.
The DDM Alliance is guided by a Steering Council consisting of representatives of 15 Founding Partners in the global vanguard of innovation in marketing and advertising technology; AppNexus, Gigya, HubSpot, IgnitionOne, LinkedIn, Localytics, Marin Software, Marketo, MediaMath, Nanigans, Oracle Marketing Cloud, Quantcast, Selligent, Teradata and Yieldr.
Local DDM Alliance Chapters
Developing vibrant communities, in which stakeholders from the local marketing, advertising, technology, education and digital industries can share knowledge and rub shoulders during monthly get-togethers is a key component of our pan-European approach. Local Chapters have been established in 12 European hubs, and feature monthly Meetups on the second Monday of each month (DDMonday), which are free to attend to members of the Local Chapter. Here’s how you can be involved:
Become a Local Champion and Co-Organizer
Becoming a Local Champion and help developing your own chapter is a great way to profile yourself in your local market along the international vanguard of marketing innovation.
Local Champions are instrumental in organizing the monthly DDMondays by securing venues and speakers, and growing the community by reaching out to new members and sponsors. They work closely together with the DDM Alliance, which supplies assistance regarding topics, marketing and (international) speakers by liaising with its Founding Partners.
Local Champions can also organize additional events for their Local Chapter, and are invited to attend various DDM Alliance events taking place.
Become a Sponsor of a Local Chapter
For €995 per year, companies can sponsor Local Chapters and benefit from:
- Speaking slots at the DDMondays of their local chapter.
- Speaking slot at DDMondays of other Local Chapters, if desired and applicable.
- Branding as Sponsor on the Local Chapter MeetUp page.
- Branding as Local Chapter Sponsor on the DDM Alliance website.
- Complimentary access to DDM Alliance events in your local market (such as City Forums and Executive Forum.
- Invitations for clients, partners and prospects to DDM Alliance events in your local market.
- Preferred access to exhibition space during the annual DDM Week Europe
Please contact Roelof Kramer to discuss