Teradata

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In a recent Teradata (Dayton, OH) global survey of 2,200 marketers, 50 percent of respondents reported seeing data as the most underutilized asset in their organizations. And while 78 percent felt intense pressure to become more data driven, only 18 percent reported having a single, integrated view of customer activity across all channels. Teradata offers an integrated digital marketing solution with the capabilities necessary to deliver truly data-driven insight.

Speaking in Amsterdam:

fredvanwesterop

 

Fred van Westerop has been working in the CRM & Marketing software business since 2000. Fred is now District Manager Benelux for Teradata Applications, responsible for positioning Teradata’s Marketing Operations, Campaign Management and Digital Messaging solutions.

Speaking in London:

JonWilliams